During the brand exploration, we came up with an entire visual language that would later be integrated into all marketing materials, brochures, advertising, data visualization, mobile experience, and website.
One of the main takeaways that we found during the initial discovery phase was the need for improvement in legibility and digestibility in their online content so we leveraged the arrow’s diagonal shape to break up the page and allow the content to flow in a more dynamic way.
L'Oreal's B2B loyalty program, Salon Centric.
NATIONAL AIR GUARD
Website re-design/ rebranding
SCHOLASTIC BOOK CLUB
E-commerce site designed under the BookClubs umbrella brand to house separate sections that would each appeal and encourage users to purchase books for the school year.
E-commerce website re-design/ rebranding
FLT3 + - CEPHALON
Website design for cancer treatment.
EXSIRA - WYETH
Website designed to offer information on care and medication for depression issues.
Website designed to offer information about medication and information on how to deal with acid reflux.
PREMARIN - PFIZER
Website design for Premarin, a vaginal cream to deal with painful intercourse in menopausal women.
PERSONAL MENOPAUSE ANSWERS
Unbranded site designed to answer women's questions about menopause.
Global re-branding. Included US, Brasil, China, France, Germany, UK, India, Italy, Russia, South Africa, Spain and Turkey in their respective languages.